RS: The video for "Killer" is really cool, when and where did
you film that?
Justin: We had lots of fun with that. We worked in Tampa for a while and we met some people that had a film studio so we got to do some cool sets in there, and actually Christiana and I directed that one so we're really proud of it. We had some people up of course filming and stuff like that. It's all of our true friends in it. Some people that we actually had met through the internet and it was like a fan situation as extras, and actually most of the people are actually friends. We were just having a regular old time and doing it naturally.
RS: The video for Let Me See Your Underwear was also pretty
wild, what was it like filming that one?
Justin: That was lots of fun actually. That was in Los Angeles and everybody there was pretty much our friends from the club scene. We had a show the weekend before and we told people if you want to be in the video to just show up. We had a big old party with that one and it was just a lot of fun. We like to have videos where everybody has a good time.
RS: With your live performances, have you been performing out a
Justin: Actually we did enjoy a spate of September shows in New York. We've been really busy with travels and all sorts of personal things like adventures in life etc. We basically visit the major cities and do a promotional run that way. We do have some things coming up for Europe in the works tentatively. We're always up for a fun good time, but the whole touring thing isn't exactly something we put as our priority. We just usually like videos to do a lot of that expression for us and then shows are just something that have become fun at the moment when they come up. Nothing's set out and we don't do the tour bus thing, that kind of doesn't fit Christiana and my lifestyle choice.
RS: I also notice in addition to Them, you also run your own
label, Electro Venus.
Justin: Christiana and I were actually fortunate enough to grow up in music industry behind the scenes. Our main mentor and a friend is Stacey Q of "Two of Hearts" fame. So she brought us in the biz with her producer Jon St. James, back at the height when Christiana and I were young teens we got brought in by Stacey to run her fan club, officially, after school. It was lots of fun and a great experience and that of course later developed into doing management for some groups into the 80s and most of the 90s. Then Christiana did work for Enigma records and we had lots of fun behind the scenes, so that was just a natural for us. We are fortunate to have advice and help from Jon St James and industry guys including Tony Swain, They put their two cents in and experience to give advice along the way. So it's kind of like a group effort with the likes of many prestigious friends that helped us along the way.
RS: Do you think it would be a good idea for most independent
artists to do their own record label?
Justin: As I said, Christiana and I don't go on about the experience but right out of high school we were already basically typing up contracts for artists- major label contracts and all sorts of things. We were exposed to and involved in so many different facets of the industry that it was second nature for us. I think I didn't see it as work, it was just something that was naturally embedded in us. So for other artists, perhaps, without that experience under their belt, that might be a little test because we did have a good base of any questions - our mentors were there and had been through it all. We just used their wonderful advice to guide us along the way and found wonderful people we've met it the industry. They embraced us with great friendships. Everybody has been very good to us with great advice.