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By DJ Ron Slomowicz, About.com

D:Fuse and Hiratzka

Photo Credit - Jeffrey Dean

RS: Now that y'all have your own label, Lost Angeles Recordings, how are things different?
D:Fuse: We have to work on crap a lot more, which we wished we didn't have to do.
Mike Hiratzka: All the tracks that we used to leave for other people, now we have to take care of ourselves. It gives us the creative control to be able to release what we want when we want and to be able to choose remixers. For instance, we just had Chris McAlley do an outstanding remix. For our second single, "Massif," the response has been amazing. Having that ability to control our future musically is really important to both of us and it allows us to maybe release records that might now appeal to other labels that are looking for a specific type of thing, this way we could do our thing our way.
D:Fuse: When we first put together some of our singles shopped them around, we got some responses back from people that would pick up our music and we kind of looked at each other one day and said why don't we do our own thing. We've both been in this industry for so long and we still have so many relationships that basically we already have this big pool of industry people and DJs that we already connect with. That's what exciting about new technology today is that because it's only an online record label, everything is just going to be available to download only. I would have never in a million years though I would start a record label because I've seen what other people have to go through to deal with a record label and I've dealt with them forever. Labels that basically throw music out there with a little bit of money and a little bit of work but if it doesn't pop right off, they're done with it, bury the album and move on to the next project. I was frustrated and Mike knew about a lot of this too as far as the people he was working with, so the great thing is, it's only two people doing the label and we outsource a lot of stuff to other people. We don't have a team of twenty or thirty or forty or fifty people behind us, but at the same time our hearts are in it. We've already seen so many benefits since we love what we're doing, we're proud of what we're doing and we're pushing it with all of our hearts. Just believing in a project can take it so much further than some war chest of money thrown in your direction.
Mike Hiratzka: We have invested so much of ourselves already in this, but I think that really shows in the quality of the work that we're doing. We really care about making the best music that we can make. We want to deliver music that's going to get people excited and resonate with them. That may not always be something that is really promoted by a third party record label as they don't have that emotional and personal connection with the music. There may be a record that they sing but they're not going to push it the way that somebody who has a real connection to the music from the very beginning and all the way through is going to have. It's just a more personal thing for us. We've been talking about the label as an extension of the album and whole process over the last year – creating it, developing it, and seeing how it's going to translate into the future for live performances and that effects our DJing careers. We had this master plan we've been developing over the last couple of years and it's just sort of all getting to the point now.
D:Fuse: World domination, we want to build the biggest corporate entity that we've ever seen.

RS: That makes perfect sense.
D:Fuse: Yes, world domination, we're opening our nuclear reactor next week.

RS: Before you launch the nuclear reactor, what would you like to say to all your fans out there?
D:Fuse: Please buy our record. Love is the answer.
Mike Hiratzka: Yes, world peace. We hope that when you listen to the album that you will be able to relate to it because it's got a little bit of something for everybody. Hopefully all the energy and fun that we've put in to it and all the dedication that it's taken over the course of the last year to get it done, comes through. It may not be what people are expecting from two club DJs but I think that's why we wanted to do the album in the first place – to be able to push the limits of what we were doing musically and be able to just kind of break free of the club track sort of format and get into something that was little bit more…
D:Fuse: I can sum this up really quickly. It's a sexy album and we just want people to put it on and have some sex and really just enjoy life. Step away from all the horrible things that are going on and have lots of sex.

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